New Jersey–based Art Director

I’m driven by curiosity, a disciplined work ethic, and the belief that the simplest ideas are often the most powerful. These principles shape how I lead, how I create, and how I push ideas beyond expectations.

With more than 22 years in design and advertising, I specialize in art direction, brand storytelling, and turning strategic thinking into compelling creative.

My work has earned award-winning recognition for brands including New Jersey Lottery, Xyzal, and Cortizone-10. But what drives me most is seeing an idea take flight—transforming strategy and imagination into creative work that moves people and makes a difference.

I don’t just make things. I build brands, shape stories, and create work worth remembering.


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veedesign@icloud.com

(908) 577-7070