Zarbee’s. Keep your hive thriving.
Role: Concept and art direction
We pitched and won the business with our concept, “From Our Hive to Yours” that created a role for their new spokes-character, Buzzy the bee, as a guide for parents through the natural and scientific world of Zarbee’s. We launched with a social campaign that brought to life the brand’s line of existing products to wellness-conscious moms.
Masterbrand Retail Video OLV :15
IG Stories/Reels :06
IG Stories/Reels :06
TikTok :15
Meta Stories/Reels :15
Meta Stories/Reels/In-Feed:06
TikTok Pedialyte Competitive :15
Meta Stories/Reels/In-Feed :06
Meta Stories/Reels/In-Feed :15
In-Store Clip Strip: Promotion with Minecraft movie